kohl-pr.de
Our Core Competence |
For us, creating trust is the central task of communication – in the target groups, amongst journalists or in politics. Only messages which are trusted get through to their target, and only those people who are understood are trusted. Our special competence lies in developing understandable messages and getting to the heart of complicated issues in simple language. This is why we have made the >> in-the-loop-principle the guideline of our work: we examine all of the communication measures strictly through the eyes of the target group, and tailor all of our messages to our client.
Working together with our clients, we analyse their communication needs and opportunities. The focus is on the question of what makes our client interesting for the target groups. Based on the answer, we create messages, themes and tools – from media work to lobbying, and from online communication to directly addressing the target group.
We support our clients in controlling the risks that can arise from their activities. With our >>risk barometer, we offer you a tool to develop an early warning system. Our coaching prepares you for personal meetings with journalists or politicians. Our crisis prevention training prepares you for emergencies. Our critical questions are part of the crisis preparation, as our clients can expect honest and open consultation from us. This is what Kohl PR has stood for, for more than 25 years. |